MAC x Lorde Pure Heroine Lipstick Photos, Swatches, & Review


Pop’s coolest ingénue Lorde collaborates with M∙A∙C on Pure Heroine, a limited-edition Lipstick in a deep, rich shade of plum with an Amplified finish, and Penultimate Eye Liner to create her favourite eye look. Pro discount is not applicable on Lipstick.

For those of you who fell MADLY & DEEPLY for the likes of MAC Strong Woman and MAC Heroine, you’re in for a treat, there’s a new purple babe in town, and well, she was inspired by the talented Lorde. I, for one, love her MEGA HIT Royals from her debut studio album, Pure Heroine. It’s also the namesake of this stunning shade of plum.


When the color story for MAC x Lorde released, there was buzz that this was the amplified version of Heroine. I love the amplified finish by MAC because you can layer it on as much as you wish and as little as you wish. I chose MUCH. I mean, I wanted to see Pure Heroine in action. This shade is very vampy and sexy and is probably something you may choose to pull out in the Fall/Winter seasons, but I can see myself using this all year-round because purple is just that sort of color for me.



This shade is ONLINE EXCLUSIVE and can also be found at select MAC stores (I believe Time Square has one if you’re in the area, but it IS still available ONLINE!)





And, then, I compared them to some of the popular purples that MAC has put out (and the ones I thought matched closely!)



(Top – Bottom: Goddess of the Sea, Rebel, Boyfriend Stealer, Heroine, and Pure Heroine)


(L-R: Pure Heroine, Heroine, Boyfriend Stealer, Rebel, Goddess of the Sea)

So, what do you think? Is this something you will be grabbing or passing?!

Purchased by me. All opinions are honest and my own.


  1. They are gorgeous, but a bit much for my currently pale state. I will just have to picture/imagine myself looking smashing in these! 🙂

  2. I would gladly take the second from the right from the last picture. The other colours are too shocking for me, I wouldn’t use them.

    • They are very deep shades, for sure! I think the one you are talking about is Rebel! That one is a permanent shade, and you could definitely pat on these certain shades to your liking! 🙂

  3. I’m not a lipstick person, but I definitely do appreciate it when it looks good on other people! Great colors!

  4. I grabbed it and wore it yesterday! I thought it was quite pretty :D.

  5. This is such an awesome color, and would be perfect to wear all fall! I couldn’t pull it off because I’m too pale, but next fall I hope to buy something like Rebel because I think I could pull off that 🙂

    • I love Rebel! It is truly universal! In fact, I wore it out today and it lasted through a sandwich! That’s lasting power for you! Pure Heroine is a great shade, and since it’s amplified, you can try it at all different intensities! 🙂

  6. I love it, my fav colour anyway x

  7. That looks amazing on you but I think it would totally wash me out. Love the look!

  8. Those are really fun colors! Love!

  9. Stunning colors! I need to get some to add some spice to my make up!

  10. I rarely wear lipstick but when I do, I find that deep purples look best with my pale skin tone. I don’t know why, but it’s all I need to make all my features pop. Great color picks!!

    xx Sarah

  11. These are gorgeous and so pigmented! I think they’re a little too adventurous for my tastes but I love the look of pure heroin! Great review!

  12. Super brave to pull off that lipstick and you are doing it!

  13. That shade looks gorgeous on you!

  14. I am so in love with this color! I just wish that it had LE packaging :/

  15. I love purple, but I don’t think this is for me. My complexion doesn’t work with that color of lipstick. Lovely though!

  16. That is super dark, don’t think I could pull that off!

  17. Pingback: Saleha Beauty Wild Child Lipstick Photos, Swatches, Review & Comparisons | Taneja's Bride

  18. What brand and color is the gold eyeliner you have on your top eyelids? Love it!!!

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